Growth as a Service vs. Staff Augmentation | FrodX
Three months after a new platform goes live, the campaign review has become my most ...
The diagnosis will be free. The factory won't. | AI visibility
I first pitched our new offer - an analysis of how visible brands are in AI-generated ...
The Phone: A Sales Hiring Problem, Not Technology
I’ve spent twenty years studying why salespeople find it so hard to pick up the phone and ...
Building your own CRM is the most expensive side project
Building your own CRM can be costly and inefficient. Learn why maintaining the system is ...
You’re Not Buying a CRM. You’re Hiring.
HubSpot as an agentic platform: How AI agents are changing CRM and why trust is key when ...
New Customer Deals: Why They Penalize Loyal Customers
Explore why new customer deals often penalize loyal customers and how loyalty programs ...
The Question That Kills Voice AI Projects
Most voice AI projects don't fail because the technology isn't good enough. They fail ...
HubSpot Is Down More Than 70%. I’d Still Pick the Platform.
I was driving to the office last Tuesday when my phone buzzed. The CEO of a mid-sized ...
Your phone is your most expensive landing page
At one of those gallery openings with too many white walls and not nearly enough chairs, ...
Why Companies Punish Loyal Clients
Toward the end of the month, my phone reliably reminds me that I have used almost all of ...
AI agents in sales: salespeople stay, manual work does not
AI agents in sales won’t replace salespeople. It will replace a lot of the work around ...
Why does ChatGPT work better than your retailers’ personalization?
Last week, I was hunting for new trail running shoes. Not just "any shoes," but the kind ...