Creative marketing is no longer about design and copywriting . It’s increasingly turning into the skill of capturing context.
For as long as I’ve been in this business, I’ve never before been asked where we’re ...
Just People vs. Hybrid Teams – Do You Still Stand a Chance?
A few days ago, a college buddy called me. He asked if I knew someone who could run ...
Does your outstanding marketing benefit you or your competitors more?
It’s no secret that I’m a Volvo fan. Shortly after I bought my first one, I already knew ...
A Human Touch in Customer Support: A Luxury in the Age of AI
Nearly every week, I receive an exclusive credit card offer in the mail. Just last week, ...
Customers don’t remember discounts. They only remember two things…
When I’m coaching someone for a keynote or a sales pitch, I hit them with two questions ...
Magistrat International: Elevating Online Sales with Personalization and Automation
Since its founding in 1991, Magistrat International, d.o.o. has been one of Slovenia’s ...
What a website was in 2010, an AI agent will be in 2026
When I founded my first startup back in 1997, one of the very first things we did was ...
How to live vs. how to make money
Every time I come back from the United States, my friends, acquaintances, and business ...
Let’s talk about feelings
Last month my professional education focused on two topics: design thinking and the ...
People can develop a long-distance relationship up to their weddings, but you as a provider aren’t able to use Zoom to develop customer trust in working with you?
On Monday I invited my Facebook friends to apply for our latest webinar: this time we’re ...
What gives a recommendation authenticity, and how can we encourage recommendations?
’m never sorry about spending money on three things: golf, top cuisine, and excellent ...
What value do you provide to your customer?
We all know that a customer’s purchasing decision is basically nothing but a simple ...