Founder and CEO of FrodX, who uses his rich experience to assist customers to transfer the latest technological, operational, and social trends into their business operations. He mostly focuses on new product development, omnichannel sales architectures, and go-to-market strategies. As a team member, he fills the role of the idea generator and constantly challenges the status quo and established decision making patterns.
Blog Post by Igor Pauletič
Igor Pauletič
If you only see promotion as advertising, you’ll be dead within the next five years
I read that the average TV viewer in the United States, who uses Netflix and not ...
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Igor Pauletič
I Hired a Teammate Who Never Sleeps
I still remember the first time I read Schwab's Fourth Industrial Revolution. Back then, ...
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Igor Pauletič
When will AI start calling your customers instead of your sales reps?
This week I gave a short talk at AI-phoria, a meetup hosted by the Institute for the ...
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Igor Pauletič
Clay isn’t the answer if your ICP is “anyone with an email address”
Last month, I sent 247 personalized emails to German CMOs in one hour. Not a single ...
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